APEX gaming steers for growth in South East Asia


APEX gaming steers for growth in South East Asia

The growth path of APEX gaming was clear to see from the reaction of the visitors to the Macao Gaming Show (MGS) that will took place between 18th and 20th November at the Venetian Macao. Together with local partner Laxino Systems Limited, the APEX team enjoyed an extremely positive and busy show. 

 

The APEX PLAYER STATION (APS) was warmly greeted by visitors to the stand. This electronic multiplayer not only offers roulette yet also three other table games: Bacarrat, Sic-Bo and the APEX game Quikker which is a unique card-based game.

 

“We have done our homework and will continue to do it. We have studied player requirements. We have not just taken our European offer and exhibited this. That explains why the APS is already certified for the Macau market. Together with Laxino, we will be investing in ensuring that our product range is ideal to meet local needs and requirements”, explained Mr. Max Pessnegger, CEO of APEX gaming.

 

The strategy of introducing APEX gaming to the South East Asian market is following clear steps. The first step has been successfully completed – the certification of the APS with four table games. The next step will to be to include slots games especially targeted to player needs here. The third step is then to offer the updated slots solutions – namely the Pinnacle 24” upright and Pinnacle SL 27” slant top gaming machines.

 

“We have set our strategy and are looking for long-term success in South East Asia. There are opportunities for companies who offer the best gaming entertainment solutions. Having such a strong partner in Laxino ensures that we attain continual market feedback to safeguard we are creating the right solutions. We do not expect immediate success. We know and understand that it will take time to establish ourselves. We believe we have the right solutions and look forward to supporting our customers there”, concluded Mr. Pessnegger.