ATRAX, HOSTED 8158 VISITORS IN ITS SECOND YEAR

Turkey’s first and only International Amusement, attractions and parks industry and services exhibition ATRAX 2013 was a success in its second year as well. Bringing together different amusementthemes from every area of the industry, ATRAX 2013 hosted 8158 local and foreign visitors that comprised professional and sector-related visitors.

Bringing together, the leading amusement business investors of the world, game and equipment manufacturers, touristic business owners, officials of municipal offices and architects, ATRAX 2013, was the meeting point for all areas of the amusement sector ranging from municipal parks and hotel amusement areas to theme parks and shopping mall amusement areas. At the exhibition, which saw great interest from the visitors, numerous new products were launched.

Having grown bigger compared to its first year, ATRAX 2013 featured 183 participant companies representing 370 brands that included the dealerships for the world’s leading amusement brands from 24 countries. At the exhibition where owners of participant companies expressed their satisfaction for being able to meet professional buyers, a significant volume of new business was created.

ATRAX bringing together the manufacturers and the buyers and expanding the manufacturing capacity and business volume

At the exhibition, the participant companies were able to sell their products directly to buyers and total sales for city furniture was 25 to 35 thousand USD per company on average while the sales for soft play children’s gaming groups was 90 to 120 thousand USD. On the other hand, manufacturers of toy and simulation products stated that they will be preparing around 20 to 30 offers for million dollar products and that they will be quite busy preparing the orders for these offers after the exhibition. Among the products featured at the exhibition, flight simulation, which is also used in the trainings given by numerous institutions such as the Ministry of Defense, was the favorite of people of all ages and the survey conducted at the end of the event revealed that there was a direct sale worth of 500.000 Euros during the exhibition.

Mayor of Ankara Melih Gokcek as well toured the stands of all companies at the exhibition for the procurement of numerousamusement products for the new theme park called “Ankapark” which is planned to be built in Ankara. Melih Gokcek tested different products and obtained information about different products from the company officials.

With ATRAX visitors can get a real plane riding experience

Hosting amusement enthusiasts, ATRAX 2013 allowed its visitors to test different products by bringing together under one roof, products that visitors couldn’t have experienced anywhere else. The space simulation device that is produced only for the US market, vehicle simulations that create the feeling of racing in Formula 1, Turkey’s first motorcycle simulation, plane simulations which offers a flight experience over Istanbul, movie theatres that offer 360 degree movie experience allowing its viewers to feel like they’re acting in the movie, and the fun fair toys that take the visitors to their childhood days were the center of attention for the visitors and the press.

The flight simulation equipment built to be an exact copy of a real plane cockpit and offers a real flight experience to the users was the favorite of wanna-be pilots as well. And Turkey’s first 360 degree movie theatre which features a movie screen surrounding the audience, giving them the feeling of being actually inside the movie itself, was the center of attention of the exhibition.

On the other hand, “The Artificial climbing wall and the adventure route” which was the favorite of adrenaline lovers, was selected as the “Most impressive product of the event” at the Shining Star Awards organized by Atraxion Magazine.

Turkey’s first Amusement Awards Ceremony Empowering the Sector

Organized by Atraxion Magazine, the first and only amusement sector magazine of Turkey which offers great investment potential in the amusement sector, The  “Shining Star Awards 2013 – Amusement Awards Ceremony”was held at Nossa Costa Yesilkoy on the evening of 5 December 2013. At the ceremony, which hosted, in addition to Atrax Exhibition’sparticipant companies, guests who applied as contestants and the prominent names of the sector, 9 awards found their owners. The winners of the awards were selected by the jury that comprised prominent names of the amusement industry as a result of a detailed and objective evaluation. Award winners stated that they would continue to create new projects with the goal of contributing to the growth of the sector.

Nergis Aslan, General Manager of Tureks Uluslararası Fuarcılık expressed her views about the event as follows: “With a view to further expand thispromising sector of Turkey, we took the first step with ATRAX Exhibition. Motivated with the success of last year’s event, we decided to become the main source of information of the sector with the Atraxion Magazine. And now, with the “Shining Star Awards 2013 Amusement Awards”, we’ll be bringing the successful projects of the sector to the attention of local and international audience, and we’ll try to encourage new projects to help the sector get stronger. I’d like to express my thanks to the nominees, our jury and our team”.

Bakıt BAYDALIEV, who made a speech on behalf of Simulator Makine, the winner of the “The Most Successful New Product” with their XD Cinema Product summarized in the best way, the great progress that the sector has made in Turkey with his following words: “Our products are all over the world and we continue to setup new products everywhere. Our goal is to raise the bar for the Turkish engineering sector and help it advance further”

SHINING STAR AWARDS 2013 – AMUSEMENT AWARDS

Best Themed Outdoor Amusement Center

ANADOLU HARİKALAR DİYARI – KAYSERİ BELEDİYESİ

Best Municipal Park

ŞAHİNBEY BELEDİYESİ PARKI

Best Themed Indoor Amusement Center

FUN LAB EĞLENCE DÜNYASI  - BALO

Best New Product 

SUPERNOVA XD CİNEMA - SİMÜLATÖR MAKİNE

BestHotel Amusement Area 

AQUA FANTASY AQUAPARK

Best Festival

ULUSLARARASI FOLKLOR FESTİVALİ - GAZİANTEP ŞAHİNBEY BELEDİYESİ

Best Museum

ANKARA ÇOCUK MÜZESİ – TRİO GRUP

Best Stand

CEMER KENT EKİPMANLARI

The Most Impressive Product of the Event

ARTIFICIAL CLIMBING WALL AND ADVENTURE PATH

For detailed information please contact: Duygu SAYGI – duygu@tureksfuar.com.tr