The international marketing agency DC has conducted a rebranding by introducing their new image and identity at the annual international conference ICE London 2020.
(photo: Digital Chain, ICE London 2020)
As part of the rebranding, DC has introduced a new name, logo, and identity. Their key element is liquid metal - a symbol of Digital Chain’s flexibility and strength. Rich Black corporate identity color reflects the agency’s passion for the search for the essence of things and confidence on the path to conquering new horizons, while Stark White represents fearlessness, absolute freedom of action and thought, the absence of chaos and a work in process.
The company has updated their slogan, by putting it at the core of their values which offers clients: We establish brands.
“The rebranding of Digital Chain (DC) is a manifesto of the company’s inner evolution, values, and S.T.A.N.D OUT approach to the challenges. We have ambitious plans: to expand our clients’ portfolio and conquer new markets with our iconic bold and efficient solutions" — stated Iryna Kurochkina, Founder and CEO of Digital Chain (DC).
Digital Chain continues to work in the international market as a full-service marketing agency, providing services that include Business Intelligence, Strategy, Creative, Digital, Media, Communications and its own Affiliate Program to effectively achieve the goals of their business clients. Among DC’s primary advantages a considerable amount of expertise in gaming and gambling categories, extensive experience with various niche and mainstream categories, a wide traffic network with over 80% of owned sources among other things.
Over the last three years of work on the market, this has brought DC worldwide recognition among clients and colleagues. Today in Digital Chain’s portfolio are the accolades of the Best Marketing Services Provider according to Betting Awards, the first place in Rating of Creativity & Craft of marketing service agencies according to MAMI, along with many international awards and shortlists that include Effie Awards, ADC, KIAF, SBC Awards, EGR Awards, Golden Drum, Wow Done Awards, The Webby Awards, to name a few.
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