The Casino Marketing Forum (CMF) 2016, taking place 23 to 25 August at Emperors Palace in Johannesburg, South Africa, promises to inspire and equip casino marketers and leaders with new ideas and new approaches to their marketing challenges; and to facilitate collaboration with some of the smartest minds in the field.
The much anticipated three day forum is specifically designed for the casino professional, focused on improving marketing strategy and optimising reach in land based casinos. The CMF will provide participants with in-depth discussion and knowledge into the marketing and digital innovations around casino marketing in order to stay ahead of the curve, and to remain competitive. Guest speakers that will be providing insight and information are industry professionals such as, Madelein-Joy Özok (Group General Manager: Marketing (Gaming), SUN INTERNATIONAL), Arjan Korstjens (Lecturer, TOTALLY GAMING ACADEMY, AMSTERDAM), Gary Jackson (Founder and CEO of LOL ENTERTAINMENT GROUP, HONG KONG), and many more.
At the Casino Marketing Forum, you will be immersed in all aspects of gaming promotions, marketing initiatives, and the latest digital innovations and advances that support your casino marketing goals, including:
Learning about premier marketing and technology insights, innovation updates and real world strategies including:
- Mobile, Video, Programmatic, Content
- Brand, Communication, Data, Affiliate Marketing
- Research
- Direct Mail, Promotions, FICA, POPI
Presentations by the best and brightest in the industry
Interactive event format with specifically designed sessions to facilitate power conversations
Making powerful connections in several excellent networking sessions
In-depth workshop day to ensure detail learning
With this well designed forum, the collective knowledge of the audience will be unlocked through Speaker sessions, Ice breakers, Panel discussion, World Café, the Challenge your Peers session, as well as full day workshops - all focused on generating innovative marketing ideas and allowing the audience to join in on the conversation, to discuss and share their own challenges. There will also be an option for separate workshop bookings, which will allow more in-depth focus on important topics. These workshops include; Fast Track to Digital Marketing and Creating Big Data Consumers in Gaming Master class.
We look forward to seeing you at the CMF 2016!
For more information on The Casino Marketing Forum 2016, visit:
18:43, 20 August 2022
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